Brand identity, custom typography, and packaging for Imperio de Reyes, a premium winery based in Los Angeles. Founded by a Mexican-American winemaker, architect, and U.S. Marine Corps veteran, Imperio de Reyes blends discipline, heritage, and ambition. The brand reflects the strength of its name, "Empire of Kings," while positioning it confidently and uniquely in the high-end California wine market. Tactile layered details across the packaging elevate the experience and carry personal meaning. Metallic embossed nameplates, handwritten label elements inspired by field markings, and the color palette work together to balance precision with storytelling.